Overall responsibility for methods:
Institut für Demoskopie Allensbach
Universe:
German-speaking population age 14 and over: 69,562 mill.
Sample:
Sample of persons designed according to the quota method; 7,026 respondents in total
Interview method:
Face-to-face interviews
Fieldwork:
April 22 to August 5, 2016
Date of publication:
November 20, 2016
The ACTA data set is available in conjunction with the PC programs:
mediMACH, MDS Mediaplanungs-Dialog-System, M-Cloud, QUICK-TRAXX
Citation:
The source is to be cited as "ACTA 2016."